(From the pages of Vogue Dec 2007)

The classic ( well, classic because it’s been around for ten years now) Fendi Baguette is now available in white-canvas with a set of 48 Pantone markers and a logo-embossed wooden box to allow the buyer to color and decorate their Fendi anyway they choose.

This package goes for $5,500. The original Fendi Baguette goes for $2,720. So I guess a set of 48 Pantone markers (which can be found for less than $120) and the logo-embossed box ( it’s a box ,c’mon!) jacks the price up $2,780.