The follow up to Grandmaster Flash’s seminal rap ‘The Message’ in 1980 was called ‘The Message Part 2 (Survival)’. If 2009 was about consumers ‘getting the message’, then the theme of Survival looks to be a key trend for the near future.
Consumers today are concerned about surviving a range of different ‘onslaughts’ today: the financial crisis, effects of global warming, 2012, global illness, daily stress or extreme weather. They are increasingly drawn to products and services they believe will protect them – or that evoke protection
But the trend is a step forward from previous Fear-based trends. It is an active trend. Consumers today have lost faith in the ability of the establishment or technology to protect them. Trust levels for governments and brands alike are at an all time low. Today individuals know they need to protect themselves.
The Protect & Survive* trend is about being strong, taking back control, making do with what you have around you, and bonding with family, friends and neighbours over common threats.
This socio-economic consumer trend is manifesting itself in several different style trends. Continue Reading
TrendLand is excited to announce the launch of the Shopping Guide, a new vehicle of collaborating with the artists that inspire us most. We are building our Must Have Items archive on a daily basis to make sure that each shopping guide outlines the best of each look.
Counter clockwise: Phi Leather Mini Skirt, Dannijo Earrings, Preen Lightning Coat, LD Tuttle Boots, Alexander McQueen Clutch, 3.1 Phillip Lim Cardigan, Alexander Wang Skirt, Shakuhachi Bodysuit, Shakuhachi Denim Jacket, < Click on individual links for more detail and to buy >
TrendLand Exclusive Illustrations by Esra Røise To see Feature on Esra Roise click HERE
\\\\\\\\\\\\\\ If you are an artist/designer/store interested in collaborating with Cyana Trendland on the Shopping Guide please email info@cyanatrendland.com. We would love to hear from you! \\\\\\\\\\\\\\
Bringing you the golden whisper of the New York Fashion week runways. Though I can not say I saw anything on the revolutionary tip, I was rather impressed with a handful of collection in their entirety.
I was blown away by the Julian Louie runway, the girls looked like gentle fashion illustrations dressed in perfectly tailored garments made with contrast paneling in a muted and soothing palette. Everything about the presentation was gorgeous. I was immersed in the drama behind the Temperley London girls. The collection and runway presentation carried an undeniable art nouveau chic. Equally bold was the collection of Proenza Schouler which was full of color and tribal inspired frocks. And as a final highlight, I was extremely fond of Ohne Titel’s silhouettes and graphic delivery. There are many other details to pay attention to when scrolling through this review, so look closely at the details.
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Alexander Wang launches his very own e-commerce tomorrow – and here is the preview of what the site will look like. Simple and clean, yet efficient, the site will sell only shoes, bags and tees. I like the design a lot (reminds me a lot of really cool UK online store 20ltd ), and thanks to Style.com we got the code to see it a day before everyone - www.shop.alexanderwang.com
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Courtney wears Jacket by Alexander Wang $557, Skirt by Jenny Kayne $275, Belt by Max Azria $128, Hat by Louise Green Millinery, price upon request, Earring stylists own.
There is no better place to meet someone than on a plane! Traveling in style is prerequisite for any trip and it all starts with the flight attendants. Very few airlines today take the crew’s wardrobe seriously enough and so we have started Trend Air, an airline dedicated to Style. Trend Air Editorial photographed by Cyril Foiret with Art Direction by Ani Tzenkova.
Note : Remember that all the links are there for you to shop so if you fancy any of these pieces just click and buy.!
Amanda wears Dress by Literature Noir $112, Sandal by Candela Nyc $98, Serving Tray by Royal VKB & Gijs Bakker’s $60, Headphones by AiAiAi $54, Hat and Gloves stylists own. Continue Reading
Alex Wang is not the youngest/hypest designer in the world for the past few season for no reason. There are are so many reasons that are making Alex the fashion superstar that he is quickly becoming. He knows by which people he should be surrounded and how to elevate the stature of his company each season. Whether it’s linking up with celebrity model friend Erin Wasson to style and collaborate on his collection or developing his brand into a full collection with leather goods. Wang knows how to create whirlpool of buzz around his every move. This collection of shoes and bags will undoubtedly be a huge success once it hits all the retailers. Currently it is available at Luisaviaroma.com
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