Oohtique.com is an online store that sells a range of sex toys, condoms and some sexy outfits… For their launching, they hired JWT Singapore, for creating them a guerrilla marketing campaign by tagging the city with various sexual positions to encouraged individuals to be more spontaneous with a playful proposition: “Have Fun”.

Advertising Agency: JWT, Singapore
Creative Director: Ali Shabaz
Art Director: Mikkel Kroijer
Copywriter: Joseph Cheong
Photographer: Jonathan Tay
Additional credits: Lay Leng, Connie Tham

Haha, ” The Beer Goggles effect ” ! Man I love advertising ! How creative some Agency are ! This Ad is for Ibrew-Coopers Beer: “Unlike regular-strength beers, Coopers Premium Light is a low 2.9% alcohol. The benefit of this low alcohol beer is that even after you’ve had a few, the effects are minimal. In fact, the “beer goggles” effect is only about 2.9% “

Via Jwt Singapore