More pics after the jump

Nice ambient media developed for Polaroid by Santa Clara, a new ad agency in Sao Paulo, Brazil. They replaced mirrors in shopping malls and business centers with instant cameras, to reinforce the brand concept of instant images.

I love this idea, it is necessary for Polaroid to be thinking out of the box right now as the whole concept of film is becoming more and more obsolete.

I Am Rich is an iPhone/Ipod application that will cost you €799,99 or $999.99. Its description:

The red icon on your iPhone or iPod touch always reminds you (and others when you show it to them) that you were able to afford this.
It’s a work of art with no hidden function at all.

Developed by Armin Heinrich.

Humberto and Carol feel strongly that sports and music go hand-in-hand, so they decided to ask some of their favorite musicians to give them an inspirational lyric that gets them pumped-up and ready for any competition. These lyrics will be screened onto a limited number of T-shirts and available, starting on the 8th (upon the commencement of the Olympics), at their stores. The proceeds from this project will go towards a China earthquake relief fund. See full article with artist interviews.

A limited-edition Opening Ceremony t-Shirt with lyrics by M.I.A. (Getty)

Sonic Youth and an Opening Ceremony t-shirt with their lyrics. (Getty)

Vampire Weekend’s Opening Ceremony T-shirt, complete with their lyrics.

TV Baby (in the Mets T-shirt) and an Opening Ceremony T-shirt with their lyrics.

This is one of the hero Mattel Hoverboards used by Michael J. Fox in his most famous role as “Marty McFly” in the Robert Zemeckis classic 80s trilogy, Back to the Future. Two styles of Hoverboard were made for and employed in the film – lightweight boards of styrofoam construction and thick and durable wood-based props – this example is the latter, and is recognized as the best example of all wood Hoverboards to have survived the rigors of filming.

You can participate or just watch the auction here.

Some Eye Candy For Ya

The brilliant Japanese head make-up artist, Kakuyasu Uchiide, of renowned Shu Uemura cosmetics will give you beauty obsessed people a tour through his current false eyelash collection for instant transformation into a mysterious Egyptian princess, an extravagant bird or a magical wood elf… We are not being silly here. PingMag spoke also to Uchiide about the perfectionist standards of beauty in Japan.

see full interview at PingMAG

14 year old, Malia Manuel made a new record when she won the U.S. Open of Surfing in Hunnington Beach on Saturday. Malia Manuel and Coco Ho, two up-and-coming teenagers from Hawaii, were the final two competitors remaining at the Honda U.S. Open of Surfing, creating the youngest women’s final in event history.

info via LA TIMES

Advertising Agency: Jung von Matt Alster, Hamburg, Germany
Creative Directors: Goetz Ulmer, Fabian Frese
Art Director: Christian Kroll
Copywriter: Peter Gocht
Photographer: York Christoph Riccius
Published: December 2008
Source: adsoftheworld.com

With over 300 stores in the UK and 100 international stores, Topshop is expected to launch their first Flagship store in NY this October, located at Broadway and Broome St. To celebrate the opening of the store Topshop have linked up with the McCarren Pool Parties team for Summer Sunday Pool Parties. Here is a Snipit of Chioma’s, fashion editor of Fader, review on the event. See you guys at the next one.

Poolside
McCarren Park Pool is huge. Freaking massive. Imagine a shallow hole the length of a football field and you might get an idea of just how big. Of course there hasn’t been any water in it for ages now—it opened back in the 1930s, closed in the 1980s and was rediscovered in the 2000s as a fun place to hold parties. Matt of Brooklyn-based duo Matt and Kim (they performed right before the Breeders came on, more about them in a bit) admits he used to sneak into McCarren when it was derelict, and all he found were old mattresses and syringes. It makes sense that cute and gangly skaterkids are the first in the queue for the concert. It left them just enough time to practice zooming around the empty pool before the fans and hula hoopers show up.

Plus skateboards double up as very useful accessory. Melissa from the band Telepathe likes to uses hers as a low bench to get a comfy seat when’s she’s backstage.

- Go to Topshop McCarren Pool Parties website to read her full fashion review and see all the pics. The style is definitely not inspiring. I went thru all the pics and saw nothing new, but the party def seems worth checking out.

In shangdong Province, China, S.W.A.T. members are in training on this economical gas saving device.

The Segway has increased in popularity now that gas prices have increased in the United States. Mall security are the typical ones riding around on patrol, but not guys wielding shotguns, sniper rifles, flash bangs, and heavy armor. via Kanye’s Blog