“Matthew has such a good eye and a way for working with prints that he mixes up in a new way. When he combines these things, you get a very contemporary London look. It’s for people who want to look special, but his clothes can also be worn in a nonchalant way – you can really play around with them. He is fantastic with piling on colour – it’s a very stylish collaboration for H&M, and very much in line with the way we’re thinking about fashion for spring/summer,” says Margareta van den Bosch, Creative advisor at H&M.

The collection, which can’t be anything but fabulous, is set to hit selected H&M stores from April 23, 2009.