Last night we attended the GEN ARTS x Soy Joy for the presentation of the first ever Fashionably Natural, an Eco show hosted by Maggie Gylenhall. The runway showcased looks from Brigit Catiis, The Battalion, Popomono and Velvet Leaf, 4 Eco L.A. based brands. The event was held at the Petersen Automotive Museum, a great venue with a good vibe.

Each brand showed selection of 15 looks, but as far as we are concerned the only brand that deserved the spotlight was Velvet Leaf. The Velvet Leaf Spring/Summer 09 Collection came a long way from Read the full story

Endovanera collaborated with their good friends and contemporaries, POSSO The Spat for their FALL 08 fashion show at BOX Eight, during LA Fashion Week. Combining Endo’s fine tailoring, slim silhouettes and sleek yet disheveled gentleman style juxtaposed with the debonair polish of a spat was a killer touch! Handmade meticulously detailed metal sash necklaces made by ISHI 1451 using found treasures and metal scrap, added an intricate bygone-futurist look to the line. Read the full story

The designer Nony Tochterman with Paris Hilton, in a signature satin jumpsuit. Available in fuschia for the SS ‘08 collection.

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