Sick 11,000 sq-ft Concept Store/ Event Space by Puma (created by Lot-Ek) – Twenty-four shipping containers are retrofitted and transformed into PUMA CITY, a transportable retail and event building that is traveling around the world along with the 70-foot long Puma sailing boat – il Mostro – during the one-year long 2008 Volvo Ocean Race, just started in Alicante, Spain in early October.
The building is fully dismountable and travels on a cargo ship along with the sail boats; it will be assembled and disassembled a number of times once it reaches the different international harbors.
