Mini Cooper celebrates its 50th anniversary this year. Am I Collective worked with agency Blackriver FC on the “Through the Ages” (viral) campaign that features typographic elements creating the shape of the car. Each phrase represents a specific era in time.
After the print campaign Am I Collective suggested the idea of using its illustrations in an animation. Blackriver FC was quite keen and loved Am I Collective’s treatment, giving them the go-ahead and creative freedom to create a viral ad that matches the Mini Cooper’s playfulness and energy.
Portland-based artist Matt W Moore collaborated with The Cool Hunter for an upcoming project of customizing the Mini Cooperwith his retro, abstract inspired graphics and the super-cool PacMan! With a steely, 80s graffiti-edge the result is pretty Sick!
New Zealand design trio, and all around rockstars of the country, Stolen Girlfriend’s Club have been awarded with the DHL fashion exporter of year award. This award gives recognition and a grant to pump their cool ideas through the veins of the international world.
